SharkPod #88 ”Distilling with Science, Community & Nature” - Viki Baird and Pat O’Brien - Stillgarden Distillery

What is Up SharkNation!

On this episode, Luke and Mark sit down with Viki Baird and Pat O'Brien of Stillgarden Distillery.

Stillgarden is an independent distillery in the heart of Inchicore, Dublin 8 bringing the spirit of prosocial disruption to the world through science, community & nature.

They have also put together an in-person experience for those wanting to get a better understanding of how their spirits are made. 

Key takeaways:

1. It's never too late to change: Pat tells us that he started of his working life as a builder but has found his passion in crafting and distilling spirits that his customers love.

2. Be flexible: The lauch of the business coincided with the most serious pandemic in 100 years. They had to pivot to an ecomm first business and learn to fulfil orders for customers online.

3. People want to buy from a brand they connect with. It's up to you to cultivate that feeling. In the case of Stillgarden, you can go visit them in person, see the impact they are making on the community and test the product where it's made.

4. Packaging in any industry is important but in the drinks industry it's vital to get right. Stillgarden uses the fractal of the chemical make up of the liquid inside the bottle as the label as an homage to their dedication to applying science to spirit creation! 

For more info on Stillgarden see: https://stillgardendistillery.com/about-us/

For feedback: Luke@shark.ie